What are some of the ways smartphones have changed the way we consume media? - read on to learn more.
In the present digital age, mobile phones have become one of the most commonplace tools that people are using to view videos and gain access to media. These days, many social media platforms are offering unlimited feeds of short, fast-paced videos, that are growing in appeal among smart device users. In fact, statistics show that that internationally, mobile content consumption is on the rise, revealing that short form media is among the fastest growing media trends right now. These platforms allow users to see a series of selected material and interact instantly, making these videos a lot more interesting and addictive than conventional television. Short form videos are also being used more often for news and instructional functions, not just for entertainment. Subsequently, this pattern is shifting the way people are actively looking for and counting on to get info, in a faster, shorter and more visual format.
With constant shifts and advancements in the digital landscape, what are the current trends in media? Well, together with the increase of streaming platforms and short form media content, the method by which people are getting their news is also changing. People are progressively turning towards online news sources, rather than watching TV, to find out about current worldly affairs. However, at the same time, due to a consistent flow of info, individuals are coming to be overwhelmed by huge amounts of content. In response to this, news companies are re-engaging viewers by making short form content that is more clear and much easier to follow. These days it is common to see news channels that have mass followings on social media websites. This trend can be validated by the CEO of the fund that owns Euronews, for instance. Using this technique has been essential for supplying individuals with dependable and verified news sources, in a form they can readily follow.
In here the last few years, with the growth of digital content, the way in which people consume media has shifted significantly. For many years, standard tv was the main source of household home entertainment for the majority of people. Nevertheless, since the development of internet streaming services, many audiences are averting from scheduled television, particularly among younger people. Instead, global media content analysis reveals that more individuals are purchasing memberships to streaming services, which strongly evidences the shift in audience intake practices. These options are popular for enabling people to see the programs and movies they want, any time they feel like it. Those associated with the media market, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would acknowledge the appeal of streaming platforms as a prominent media consumption habit among audiences today. These modifications show the move towards user-controlled viewing preferences in the sector.